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Royal Ontario Museum (ROM): #MyPandemicStory
Press Release
Launch release for #MyPandemicStory (lead writer)
Date
April 2023
Press Release (lead writer)
PR campaign
#MyPandemicStory
Role
In-house lead for ROM; liaison to agency No Fixed Address
Details
This innovative exhibition was the ROM's first crowd-sourced exhibition, inviting kids and teens from Ontario to submit original artwork that reflected their pandemic experiences. The exhibition concept originated with agency No Fixed Address and I functioned as in-house lead, writing, coordinating media activities with the museum and the exhibition curator (pictured) and writing key materials.
In the below picture, I am operating the "camera" (my phone) for a live national news broadcast on our media preview day.
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