Portfolio: Airmiles

Four pro riders share their wild tales and dicey dispatches from the farthest corners of the world.

Snowboard Canada Women’s Annual 2008

Travelling all over the world is one of pro snowboarding’s best perks. While the rest of us are lucky to squeeze in one trip per season, pro riders spend their winters gallivanting around to all sorts of places. Glamorous as it may seem, this privilege also comes with its share of hazards. Evil airline staff, homicidal hall-mates and death-defying drives are just some of the crazy situations pro riders Marie France Roy, Dominique Vallee, Spencer O’Brien and Sachi Tanaka have found themselves confronting over the course of their travels last season. Throughout the winter, we spoke to each rider about their most unusual destination and what it takes to travel to some of the farthest corners of the world.

Read the whole story here.

Please call me back

There’s an aspect of my writing life that I often just don’t understand — people not returning my phone calls. Now, if I were a scoop-getting investigative reporter calling about your involvement with a certain Mr. Blagojevich, I’d certainly understand not getting a call back. But when I’m calling to get your opinion on whether red is an “in” colour for jackets this year or not, I don’t get it. It’s free advertising, people. You call me back, answer my questions, I put your name in the story and presto! You’re in a magazine and you didn’t even have to pay for it.

Some people get it. And I love those people. They’re always the first to call me back, always the first to help me out or get me what I need. And guess what? Those people, those brands, are the people I go to whenever the opportunity presents itself because I know I won’t have to chase them and that they won’t string me along. They get twice the press (from me) than other people.

I know people are busy. I get it. I am too. But a two-minute call back is just two minutes. And it’s free. And nowadays, what’s better than free??

-KB

An hour with an Outlier

I had the opportunity last night to see an hour-long Q&A with Malcom Gladwell at U of T last night (his alma mater), thanks to an invitation from Barry Martin of communications, design and consulting firm Hypenotic.

Gladwell was in Toronto to promote his new book, Outliers, a look at the nature of success. (If you don’t know who Gladwell is, here’s his Wikipedia.) I had not read the book yet–we received a copy at the door–although I had read much about it already, so I was keen to hear it straight from the source.

A few interesting points from  the evening:

  • Firstly, he’s Canadian. Did you know that? I didn’t. I don’t know how I missed that.
  • He’s also very  charismatic and funny in person, contrary to his somewhat unconventional appearance. A great speaker.
  • He believes that to become an “outlier”, that is someone exceptional in their field, it takes 10,000 hours of work, which he breaks down to four pure hours of work a day for 10 years. In order for most people to achieve that, he says, it takes a significant support system, whether it’s institutional support, wealth, or required professional development (i.e. a medical residency).
  • One of the most interesting ideas he spoke about was the ‘capitalization rate’ of talent – how often do we, as a society, find people’s talent and exploit it in the right way? It’s a compelling concept, one he illustrated with interesting data and case studies, such as this particularly Canadian example from the New York Times review of Outliers:

The book’s first chapter explores the anomaly of hockey players’ birthdays. In many of the best leagues in the world, amateur or professional, roughly 40 percent of the players were born in January, February or March, while only 10 percent were born in October, November or December. It’s a profoundly strange pattern, with a simple explanation. The cutoff birth date for many youth hockey leagues is Jan. 1. So the children born in the first three months of the year are just a little older, bigger and stronger than their peers. These older children are then funneled into all-star teams that offer the best, most intense training. By the time they become teenagers, their random initial advantage has turned into a real one.

There has been much written about Outliers, so if you’re interested in reading more, Google it or pick it up in store (thanks to the tanking economy, there are lots of good sales on in retail right now).